Monday, 12 November 2007

iPhone Launch - Bad start

iPhone launch in the UK did not do as well as expected. They only sold 8000 on the first day which is weak compared to the amount sold in the US and Germany. However, this is more than they expected - they expected 3000
They believe this is beacuse of:

1. The hype - people got bored of hearing about it for the past year
2. High monthly fees
3. Carrier lock
4. No 3G - Apple say it is because it eats the battery life away
5. Touchscreen phone alternatives


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